Since 1857, the Christoph Merian Stiftung has been active in the areas of social issues, culture and nature, as well as operating its own institutions in the city of Basel. To reflect the diversity of information, we created a uniform visual language, a visual identity that makes CMS recognisable as a brand. The appearance is characterised by a single font, primarily in black or white. It forms a neutral stage on which the foundation's funding projects and activities are presented in colour with images, plans, visuals, diagrams and photos.

cms-basel.ch
dachstiftung-cms.ch